Affiliate marketing

HelloFresh Affiliate Program: The Ultimate Review

In this article we will discuss everything you need to know about the HelloFresh affiliate program.  

Also, we will touch how the affiliate program works, the cookie duration, commission rate and even how to make money from the affiliate program. 

Ready! Let’s go.

Overview of HelloFresh

HelloFresh is a meal kits supply brand. 

People are now starting to prefer meal kits to be delivered instead of pure groceries. 

Instead of going through the hassle of what to cook, you can easily choose your meal kits. 

So, if it is about meal delivery services, HelloFresh is a company that sells high tasty foods from fresh, natural and organic sources. 

Their meal kits include amazing recipes, high-quality ingredients sourced straight from the farm, and gourmet meals that you can cook at in 30 minutes.

Furthermore, they have an affiliate program, where you can also earn money. 

What is HelloFresh Affiliate Program?

HelloFresh affiliate program is a Cost per action affiliate program. 

You refer people to HelloFresh and once they sign up to the website, you earn your commission.  

After your referrals have signed up, they would be open to ordering fresh and organic ingredients for classic, vegetarian and family use. 

Similarly, the affiliate program is hosted on Impact Radius, Vigilink, Shareasale and even flexOffer. So, they’d be in charge of every promotional materials you need for the success of your affiliate journey. 

What are the Products You can Promote in the HelloFresh Affiliate Program?

The products you are promoting in the HelloFresh affiliate programs are fresh, natural and organic meal kits.

Users pick the meal kits that suit them the most and then they would be delivered to their doorstep every week. 

How to Sign Up For HelloFresh Affiliate Program

HelloFresh has an affiliate page you can easily sign up form. 

So, if you want to join the affiliate program, go to this <URL>.

Click on partner with US, then you can fill in the form and sign up to the affiliate program. 

However, it will take a few days for HelloFresh to review your affiliate program. 

HelloFresh Affiliate Program Cookie Duration

The cookie tracking duration for HelloFresh affiliate program is 30 days. 

Hence, once your referral clicks your affiliate link, they must sigh up within 14 days for you to earn your commission. 

Any sign up made after the 14 days would not be attributed to you nor would you earn the commission for the sign up. 

Commission Rate of the HelloFresh Affiliate Program

It is quite good that the commission for HelloFresh affiliate program is $10 per sign up. 

Wow! This is the same commission for InstaCart affiliate program for every referral you make. 

Anyways, InstaCart too is all about foods, however in another unique style. Check out what their affiliate program entails, here. 

Compared to affiliate programs of other top brands, the HelloFresh commission rate is fair for affiliates.

How To Make Money With HelloFresh Affiliate Program 

Making money from any affiliate programs is not that difficult if you have built your audience. 

However, if you are yet to build your audience, then you can do that via any of the methods below:

  • Setting up a  blog   about foods and recipes.
  • Building social media audiences about foods and recipes.
  • Targeting social media users who are interested in foods, vegans etc. 

Once you start building your audience or getting traffic to your website, you can promote the HelloFresh affiliate program to your audience.

Pros And Cons of the HelloFresh Affiliate Program


  • Good commission rate: $10 per lead is actually 40% flat commission rate for every sign up. Hence, HelloFresh is offering a lot of their affiliate programs.
  • Good cookie duration: Within 14 days your referral, if interested, should definitely sign up to the HelloFresh affiliate program.
  • Top brand: This is a brand known to deliver delicious, almost finished and fresh meal kits.


  • No recurring commission: Unlike some other fresh food affiliate programs, HelloFresh only pays for sign up without creating an avenue for commission per order. 

Alternatives Of HelloFresh Affiliate Program

There are several meal kits and food affiliate programs to try out, with high commission rates and good returns. 

Some of them include:

  • InstaCart affiliate program
  • Home Chef Affiliate program
  • affiliate program
  • Blue Apron affiliate program
  • Take out kit affiliate program
  • Dinnerly affiliate program

Wrapping Up

HelloFresh affiliate program offers a selection of decent meal kit delivery service where you can also earn $10 per lead within the 14 days cookie duration. 

Nevertheless, if you are not satisfied with the affiliate program, you can try any of the alternative affiliate programs or check out the list of affiliate program here on this blog. 

Sodeeq Olaitan is a passionate blogger, and internet marketer.

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